CPL records major growth in viewership

CPL records major growth in viewership

By MyVueNews Staff-writer

 

The St. Kitts-Nevis Patriots performed well in the 2017 edition of the CPL games. (Photos courtesy CPL)

Basseterre, St. Kitts, 12th January, 2018 (MyVueNews.com) – The Hero Caribbean Premier League (CPL) is reporting a 25 per cent increase in growth after the 2017 edition of the T20 games.

According to information from CPL offices in St. Lucia, viewership neared 200 million last year, and CPL was described as “one of the fastest growing cricket tournaments in the world”.

Most of that audience is from India, where the report states that viewership increased by 19 percent over 2016, representing 97 million viewers.

The next largest viewership is recorded for the Caribbean with 48 million viewers.

Increases were also recorded for the USA with a 100 per cent increase in viewership over 2016. CPL also recorded a 25 per cent increase in total viewership that used various digital channels.

Damien Donohoe, the Chief Executive Officer of Hero CPL, said, “With continued year-on-year growth, the Hero CPL goes into the 2018 season with momentum to secure an even larger audience for the next edition of the tournament.”

He said also, “We are delighted to see the Biggest Party in Sport being watched by more people than ever before and expect that trend to continue.”

 

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