Business Symposium Welcomed by Local Entrepreneurs

The symposium was held on Tuesday 18th October at the Eastern Caribbean Central Bank for business owners across the Eastern Caribbean. 

While delivering brief remarks at the opening ceremony, Eastern Caribbean Central Bank Governor, Sir Dwight Venner, urged the business owners to adjust to the changing world. He said that in the Eastern Caribbean we need a vibrant private sector that is mindful of where they are in operation. 

The three main presenters recruited as resource persons were Clare Doyle, Edwin Zepirin and Rawlinson Isaac. 

Mrs. Clare Doyle, a Global Marketing Director spoke to the entrepreneurs about marketing strategies and the goals marketing should try to achieve and she encouraged the owners to communicate properly with their target audience and to break them down into segments. 

Managing Director of Edwin Zephrin & Associate, Edwin Zephirin who is a senior human capital leader with experience in strategic human resources, spoke about the importance of Human Resource departments, which he said are essential in order to manage the human supply. 

Local Financial Consultant, Mr Rawlinson Isaac spoke about the importance of corporatizing a business. He said this helps local businesses to continue even when the owners or main players are no longer involved. 

The Business symposium was held in honour of Financial Information Month which is a regional financial education campaign celebrated in the Eastern Caribbean Currency Union since 2002. 

The event was chaired by Mr Calvin Cable the Executive Director in the Chamber of Industry and Commerce. 


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