Basseterre, St. Kitts, 6th March, 2018 (MyVueNews.com) – Travel journalists and writers will now have two new awards to compete for in the 2018 Caribbean Media Awards of The Caribbean Tourism Organisation (CTO).
CTO has introduced the Up the Social Ladder award for best social media campaign by a member country and the Look, I’m Going Social award for most outstanding social media coverage of an event or activity in, or about, a CTO member country by a journalist or influencer.
The awards event has also been upgraded from a luncheon event to a dinner event during Caribbean Week in New York City, 2nd to 8th June, 2018.
Sylma Brown, the head of the CTO New York office, which organises Caribbean Week, said, “Social media has become an important tool in the coverage of tourism, and both our members and the media are increasingly using the various platforms to tell compelling Caribbean stories. Therefore, we believe now is the time to introduce these awards to make the categories of awards more reflective of the ways the public consumes information.”
Brown indicated that the decision to make it an evening event came after CTO members expressed the view that an evening dinner event would give the awards programme “the stature it deserves”.
The following awards will be presented during the awards dinner.
I Couldn’t Have Written It Better Myself
v Best Feature Article in a US-based Consumer Newspaper
Been There, Wrote That
v Best Feature Article in a US-based Consumer Magazine
Inner Circle King/Queen
v Best Feature Article in a US-based Trade Publication
v Best Photograph in Conjunction with a Feature Article
v Best Feature Broadcast
Virtual Visitor Award
v Best Feature in an Online publication not including blogs
Up the Social Ladder
v Best Social Media Marketing Campaign by a CTO Member Country
Look, I’ve Gone Social
v Most Outstanding Social Media coverage of an event or Activity by a journalist or influencer
Me Too! I Rediscovered Home!
v Best Feature by a Diasporan Journalist in US or Caribbean Media
No Anansi Story!
v Best Feature by a Caribbean-based Journalist that appeared in Caribbean-based media
Oh My Word, I Blogged!
v Best Caribbean Travel Blog Posting
The June 2018 Caribbean Week New York, will showcase the sights, sounds, tastes, colours and attributes of the Caribbean to the vibrant American city, the organisers have said.