A campaign launched on Tuesday (9th July) dubbed ‘I’m Gonna Be Your Friend’ to raise money and awareness. About 10 million are suffering through a famine in Somalia due to a blistering drought.
A short film about the crisis was set to the Marley and the Wailers song High Tide or Low Tide. Stars like Beyonce, Jennifer Lopez, Justin Bieber and about 150 others have pledged to promote it and the cause on Facebook and Twitter. The video will be for sale on iTunes, through Bob Marley’s Facebook page and the website of the campaign. Funds raised will be donated to Save the Children.
(Parts of this article were written with content submitted in a AP publication)