The prestigious event, will be held at the Arrival Terminal at Port Zante, to begin at 4:30 p.m. and according to coordinator of the event, Telca Wallace, is not only a celebration of hats and their adorning qualities, but also a celebration of mothers and their invaluable contribution to the lives of their offspring and by extension, society.
The event, according to MiyVue’s understanding, is also in commemoration of Reign of Elegance’s – a modelling agency – 10th anniversary of existence.
Speaking exclusively with this media house, Wallace explained that usually, attendees of the event receive an opportunity to win one or all of three awards: the Most Elegant Hat, the Most Outrageous Hat and the Oldest Hat. She said with regards to those awards, this year is no different.
However, a special award will be given to Louisa Isaac who will be named “Mother of the Decade”.
In explaining one of the main reasons for hosting the event, Wallace indicated that, “The Agency has been in existence for the past 10 years and we have been focussed on the development of young people but you cannot focus on young people without putting some focus on the parents and so we started to do the Mother’s Day event to bring out mothers because alot of times, mothers are stressed out, they don’t go out and having a forum just for mothers to enjoy and be pampered, we felt it would reflect on their idea of motherhood, that it is something to be proud about. Being a mother is a serious matter and they should be proud of being a mother…
“We have been staging the Hat Parade for the past eight years and it is a way to honour the mothers of the Federation because it’s done on Mother’s Day and we ask the mothers to come out and wear their nice hats and their nice clothes. It is like getting something back from their youth, from the old world so to speak and passing it on to the new generation. Because the models who model the hats are young people and after they have modelled the hats, they no longer think it is old fashioned and out-dated. They go out and buy hats.”
Models for the event include contestants from the National Carnival Queen Pageant 2010/2011 and patrons will be exposed to the opportunity to win a number of door prizes.
Wallace extended a word of thanks to members of the public who have supported the event over the years, noting that it has steadily increased over the period. She also indicated that the continued support of the public is craved.